Bringing more perspectives to research surveys
Discover how EveryAnswer combines the rigor of traditional sampling with the reach and speed of digital to increase representation in survey research.
EveryAnswer is a digital advertising platform built specifically for research—reaching respondents on the platforms they use every day
EveryAnswer is bringing more voices to survey research
EveryAnswer broadens the reach of survey research to bring more people into the research process while maintaining high standards of data quality. The result is that more voices are included in research outcomes and, ultimately, in decision making.
Geography
Small regions
Municipalities, political boundaries, counties
Representation
Survey populations that are otherwise hard-to-reach through panels, phone or address-based methods
Secondary language speakers, young adults
Incentives
Supporting good causes
Many of our surveys provide a donation as thanks for participation—removing a key incentive for fraud while supporting the work of charities
EveryAnswer solves key challenges for survey researchers
EveryAnswer recruits participants from across multiple ad platforms covering the majority of internet users—meeting them on the website and platforms they already use. The flexibility of our approach allows researchers to recruit far more participants for much smaller populations while increasing engagement and reducing fraud.
- Reach more respondents
With over 5.4B people online globally, EveryAnswer gives researchers access to engaged respondents from diverse regions and backgrounds.
- Representative sample
The EveryAnswer platform counteracts algorithmic bias in advertising algorithms to recruit representative samples for survey research projects.
- Access small geographies
EveryAnswer can reach 10X more respondents in small geographies and subpopulations such as municipalities, counties and political districts.
- Hard to reach populations
Digital advertising creates new opportunities to reach traditionally hard to reach populations such as minority language speakers and young adults.
- Industry-leading fraud prevention
Unique links and first-party security cookies, combined with over 18 IP verification checks, keeps bots and bogus respondents out of surveys.
- Engaged respondents
Our directly recruited respondents spend more time answering each question and use more words in their responses, significantly improving data quality.
Integrate with your existing tools
EveryAnswer integrates with most survey software including:
Don’t want to program your survey? Talk to use about our survey programming services
Find new respondents today
Book a no-obligation meeting with our team to see how EveryAnswer can support your research goals.